Why?
Probably
the biggest question on your mind is "Why would I want to study
etiquette?" or "Who uses protocol?"
Ralph
Waldo Emerson said: “Your manners are always under examination, and by
committees little suspected, awarding you or denying you high prizes when
you least think it.” We cannot overemphasize the truth of this wise
statement. From the playground to the boardroom, manners are prerequisite
to good leadership. Good manners go hand in hand with leadership. A
question that is asked often is: “Is there a difference between Social
Etiquette and Business Etiquette? The answer is of course, YES! Social
Etiquette is based on gender, business etiquette, however, is based on
precedence and cordiality to our colleagues. The result of etiquette
knowledge, whether is in the business or social arena is a greater feeling
of self confidence. Presenting ourselves with confidence and authority is
a must in any setting, whether we conduct business at home or abroad or
entertaining clients, friends or dignitaries. How comfortable are we when
meeting a stranger, or making conversation and introductions?
Savvy Business Etiquette is the hot topic in corporations today.
Companies look increasingly to men and women who know what to do
regardless of the situation. Knowledge of Business Etiquette is a safety
net, empowering you to present yourself with ease. If you know what to do
in any situation, then you are free to conduct with ease the business at
hand.
Success in international markets requires more than being the best at
home. Cross-cultural communication is an indispensable “tool” for
today’s executive eager for global opportunities. Knowing the nuances of
conducting business in Tokyo, Beijing, Madrid, Singapore, Rio de Janeiro,
or anywhere in our globe, will give a competitive edge to the professional
who is negotiating for a contact with internationals. How To Succeed in
the International Arena will equip you with non-technical strategies and
tactics that will enable you to compete in an economy that demands mental
flexibility and alertness.
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